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Good Strategy Bad Strategy: The Difference and Why It Matters-好战略,坏战略

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书名:Good Strategy Bad Strategy: The Difference and Why It Matters《好战略,坏战略》AD0百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
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作者:Richard P. RumeltAD0百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
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简介:Clears out the mumbo jumbo and muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real worldAD0百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
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Developing and implementing a strategy is the central task of a leader, whether the CEO at a Fortune 100 company, an entrepreneur, a church pastor, the head of a school, or a government official. Richard Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” He debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.”AD0百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
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A good strategy is a specific and coherent response to—and approach for overcoming—the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect in challenges as varied as putting a man on the moon, fighting a war, launching a new product, responding to changing market dynamics, starting a charter school, or setting up a government program. Rumelt’sAD0百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
nine sources of power—ranging from using leverage to effectively focusing on growth—are eye-opening yet pragmatic tools that can be put to work on Monday morning.AD0百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
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Surprisingly, a good strategy is often unexpected because most organizations don’t have one. Instead, they have “visions,” mistake financial goals for strategy,AD0百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
and pursue a “dog’s dinner” of conflicting policies and actions.AD0百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
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Rumelt argues that the heart of a good strategy is insight—into the true nature of the situation, into the hidden power in a situation, and into an appropriate response. He shows you how insight can be cultivated with a wide variety of tools for guiding yourAD0百睿谷-专注Kindle电子书资源和Kindle英文电子书的网站
own thinking.
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